Present your less expensive boozes in a fancy way with this classy decanter!
Handblown lab glass emblazoned with the word HOOCH in gold print. Whatever you keep in this bottle automatically looks like something that’s fancy but you don’t want it to seem too fancy or pretentious so you call it hooch so it’s more down to earth. It’s subtle.
Also, check out this secret for literally elevating the quality of cheap liquor.
You ever notice how big of a deal those fancy bottles of booze make out of how many times the contents have been filtered? Yeah, well, you can make less expensive bottles taste more like the fancy stuff by running it through a home water filtration system. No joke, try it out with a bottle of Four Roses or something similar.